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Create an HTML page using whatever layout and sizing you like. Link to your own stylesheets for consistency with your main website. Then place the word [ minisite ] where you want our MiniSite to appear. Our system automatically inserts the latest content and serves it to your readers.
Navigation
When your navigation changes, you can log into our admin panel and upload a new template. Or, just use an iframe to share code from your main website. We don't stand between you and your regular web updates.
In addition to your standard site navigation, web MiniSites are a great place to link to existing revenue drivers. You can create any connections you like between different areas of your site. MiniSites can offer gateways to:
- Coupons
- Directories
- Mini-sites
- Storefronts
- And more!
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With This Skinny Ring I Thee Wed Engagement rings are increasing diamond size and shedding excess bulk in the band  Small bands with big diamonds are chic, but can also bend easily, and the damage is more expensive to correct. There’s a new inverse relationship in the engagement ring world. Rock sizes are increasing, the bands are shrinking and as jewelers are fielding more requests for bigger diamonds, the canvases on which the jewels sit (the shank in gemologist lingo) are downsizing to skinny loops of metal. David Goudjeian, owner of David K. Jewelers, Los Angeles, reports there’s been a 60 percent increase in customer requests for three-carat diamonds in the past three years. And, they’re pairing them with platinum settings at hair-splitting widths of two millimeters compared to three-10 millimeters in the past. “The thicker, gaudier rings are out,” he says. “Customers really want to show off the diamond and not cover up their finger.” Online jeweler Blue Nile reports that its four-and six-prong platinum setting, which can accommodate diamonds as big as 20 carats for engagement rings are consistent “best sellers” And, even if couples aren’t seeking quarter-sized diamonds, the dainty band serves another purpose: Creating the illusion of a robust gem. “The thinner shank … also makes it so that any sized diamond, whether a ½-carat or 2 carats, appears larger,” says Darrell Cavens, senior vice president of Blue Nile, Seattle. Of course, such ice doesn’t come cheaply. These days the average cost of an engagement ring is $5,400. David K. Jewelers charges $3,000 to $7,000 for three-plus carat rings. The price tag certainly helps cover the cost of the diamond (round center cuts are the overwhelming customer favorite at Blue Nile), but customers really are paying for the labor involved in creating the unique settings. “These are handmade works of art,” Goudjeian says. “You need more microscopic tools to set the diamonds. And, if you want side stones on the band, those are more complicated to set.” These delicate baubles, however, aren’t for every bride-to-be. Goudjeian cautions customers to realistically view their lifestyles before purchasing such a thin ring lest they incur damages pretty quickly. He notes one customer went rock climbing at Joshua Tree in Southern California wearing her engagement ring and damaged the ring. He was able to fix it, but at a cost to her. “These rings can bend if you’re not careful,” he says. “If you’re going to the gym, lifting weights or are active in sports, you shouldn’t be wearing this kind of jewelry.” |
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You can use the space around the MiniSite content to create multiple ad and sponsorship positions that you can customize to your market. In fact, you can create a premium sponsorship opportunity by inserting ads or custom navigation inside the MiniSite area using a special feature in our system.
If you use JavaScript tags for ad serving or site tracking, you can add them to your template, and manage your MiniSite pages with the same tools you use to manage the rest of your site.
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